The Beacon of Ethics® Award is bestowed in Omaha, Nebraska upon individuals who have exhibited a lifelong dedication to ethics, integrity, and civic and social responsibility while guiding others toward ethical excellence. The Beacon is a highly exclusive and coveted award, and as such, is only awarded to a few very special recipients each year.
Dr. Omalu showed moral courage as he pushed for awareness and solutions to CTE. His foundation works to advance the Humanity of Science as he funds research to provide care for people suffering from CTE and their families.
David's dedication to community responsibility, developing ethical leaders, and integrity in the workplace is inspiring. Omaha is grateful for his commitment to restoring the Burlington Station building and to our community.
Secretary Hagel's service to our country, dedication to our military and their families, and commitment to transparency and ethical leadership are evidence of his strong values.
Jonathan Haidt, Ph.D.
Dr. Haidt has educated and inspired millions of people through his research, teaching and speaking. His work in positive psychology and ethical systems design will change the way business is done.
Billie Jean King
Billie is a champion for social justice and equality. She founded the Billie Jean King Leadership Initiative to address inclusion and diversity issues in the workplace.
CEO of Caterpiller, Inc., for learning the values of trust and innovation working his way up through Caterpillar and carrying these values to model ethical leadership to Caterpillar’s 132,000 employees, all while displaying a dedication to environmental stewardship.
Co-founder of Ben & Jerry’s Homemade Holdings, Inc., for believing that businesses can lead with their values and make money, too. He intuitively knew the importance of integrating social and environmental concerns into a business, and making social responsibility part of the way a company operates.
Former CEO of Southwest Airlines, for carrying his humble farm boy values with him to model ethical leadership as an adult, imbuing the organizations he has run with a dedication to
the highest moral standards and joyful, fun-loving, customer service.
Co-founder Whole Foods, Inc. for his entrepreneurial spirit to start a conscious capitalism movement that is committed to freedom, social responsibility and environmental stewardship.
SIR JAMES A. MIRRLEES, PH.D.
Scottish economist and winner of the 1996 Nobel Prize in Economics, Professor-at-Large and Master of Morningside College, The Chinese University of Hong Kong; and Emeritus Professor, Cambridge University, for his example to us all for how to live our lives with honor and dedication to the noble causes in life.
Chair of Union Pacific Corporation, for his example of earning profits with integrity and being a role model for the entire Omaha business and civic community.
Former CEO of Hearst Newspaper Group, who as a motivational speaker and author continues to impact lives by contributing speaking fees and royalties to causes supporting foster children.
Inaugural chair of the Business Ethics Alliance Board of Trustees, for keeping ethics front-of-mind in business dealings and for championing the cause of city-level business ethics education with his vision, drive and determination.
Former Chair and CEO of Colgate- Palmolive, for his personal integrity and the tremendous impact he made in building a model, global corporate culture centered on ethics.
PATRICIA WERHANE, ph.d.
Executive Director of the Institute for Business and Professional Ethics at DePaul University, for being the co-founder of the academic field of business ethics.
Former President of Ireland, for her inclusive leadership, demonstrated moral courage, and great dedication to human rights for all.
Former U.S. Secretary of State, for her extreme dedication to democracy, justice, and human rights.
Deputy chair of the New York Stock Exchange, for his outstanding leadership and dedication to national financial integrity.
Former U.S. Secretary of State, who champions the development of democracy and the expansion of basic human rights around the globe.
Director of BBB Military Line, whose leadership in consumer and financial outreach programs has improved the lives of military families.
Former President of Mexico, whose quest for a transparent government and democracy inspires people around the world.
2006 Nobel Peace Prize recipient and founder of the Grameen Bank, who draws from his economics background to create microcredit and microfinance entrepreneurship opportunities for the poor.
Former secretary of education and editor of The Book of Virtues, who serves as a seasoned thought leader concerning American culture, government and education.